For developers seeking powerful AR solutions with extensive customization options, ViewAR is the top pick with its self-service SDK and unique products like INDOAR. However, for businesses prioritizing broad applicability and enhanced user experiences, Augment garners attention with its interactive AR applications within various industrial realms.
Key Differences Between ViewAR and Augment
- ViewAR is a dedicated AR platform with a focus on app development and indoor navigation, whereas Augment enhances user experiences across various industries, using AR.
- ViewAR offers a self-service SDK for developer-led customizations, while Augment rides on the benefits of AR for broad commercial applications.
- ViewAR’s INDOAR is a world-leading indoor navigation system, offering unique AR-guided tours. Augment does not have a comparable solution.
- Augment, with its AR capabilities, boosts brand awareness and sales via interactive experiences, an area where ViewAR does not primarily focus.
| Comparison | ViewAR | Augmented Reality (AR) |
|---|---|---|
| Founded/Concept Emergence | 2011 | Mid 20th century |
| Key Applications | Remote assistance, product visualization, indoor navigation/guidance, Industry 4.0, IoT | Promoting products/services, launching marketing campaigns, collecting unique user data, enhancing user experience in various industries |
| Use Case Example | INDOAR for AR-guided tours in Vienna Technical Museum | Use in retail for visualization, healthcare for medical training, entertainment, and more |
| User Experience | Hardware-free indoor navigation with live AR positioning, customized tour creation | A real-world environment with perceptual, computer-generated overlays, increased interactivity |
| Major Achievements | Successfully created world’s largest indoor navigation system, Vienna Technical Museum | Bringing heightened, immersive experience to users, driving accessibility and safety in products |
| Type of AR | Uses visual recognition for establishing persistent coordinate system | Uses both marker-based and marker-less types |
| Benefits | User location identification, creation of immersive AR experiences, process optimization via Service AR | Inclusion of digital visual, sound, or other sensory stimuli, improved brand awareness, interactive engagements driving sales |
What Is ViewAR and Who’s It For?
Founded in 2011, ViewAR is an Austria-based company that offers advanced Augmented Reality (AR) solutions. Their self-service portal and SDK allow for extensive customization, catering to specific needs across various industries. Using visual recognition and the Matterport Model API, ViewAR delivers immersive AR experiences, significantly enhancing customer and employee interactions.
ViewAR’s offering is best-suited for businesses seeking to leverage AR technologies for product visualization, indoor navigation, and remote assistance. Its solutions are powering a revolution in Industry 4.0 and IoT domains, and particularly stand out in scenarios requiring precise detailing, such as guided tours within large venues.
Pros of ViewAR
- Industry-leading AR solution provider
- Wide range of advanced features and services
- Scalable solutions adaptable to diverse industries
- Established relationships with premium partners like Matterport
- Recognized for their novel indoor navigation tech (INDOAR)
Cons of ViewAR
- Reliance on third-party platforms for spatial data
- Necessity of technical expertise for complete customization
What Is Augmented Reality and Who’s It For?
Augmented Reality (AR) is a technology that enhances the real world by overlaying it with digital visuals, sounds, and other sensorial stimuli. It’s aimed at enriching the user’s understanding and perception of the physical world, augmenting the user’s environment to deliver smarter, more accessible insights for varied applications.
AR is an invaluable tool for businesses across sectors like mobile computing, retail, healthcare, and entertainment. It empowers marketers with innovative campaigns, enables unique data collection, and provides interactive experiences to boost brand awareness and sales.
Pros of Augmented Reality
- Enhances the real-world experience with digital elements
- Multiple applications in diverse sectors
- Boosts design, decision-making, entertainment experience and more
- Increased brand awareness and boosted sales
Cons of Augmented Reality
- Dependent on hardware elements like processor, sensors, etc.
- Necessity of a learning curve for customers and employees
The Verdict is In: ViewAR or Augment?
The clash of the tech titans, ViewAR and Augment, boils down to a selection suited to your needs. Let’s prejudice aside and allow the fact guns to blaze.
AR Creators in Industrial Segment
If you’re a hardcore AR Creator devoted to industrial applications, say hello to ViewAR. Their step-by-step tutorials, remote assistance, and integrated IoT solutions fan the flames of productivity in your workspace. Not to mention the
- partnership with Matterport enables novel applications
- the impressive indoor navigation system, INDOAR
- and an excellent toolkit for product visualization and digital transformation in collaboration with Omnia
. 
Developers with a Passion for Navigation Solutions
Are you itching for a pioneering navigation solution? ViewAR has got you covered with their bespoke product, INDOAR. Recognized for creating the world’s largest indoor navigation system, it’s a game-changer offering live AR positioning and customized tour building.
Tech Gurus Aiming for Diverse AR Applications
For tech enthusiasts craving for a full-flavored AR palate, Augment is the undisputed best bet. From boosting sales to integrating AR into employee training, or from enhancing gaming experiences to revolutionizing medical training, Augment’s wide-reaching benefits are addictively versatile, offering a real plat-d’AR!
If you’re an AR maestro who values a wide range of applicability, your match is Augment. But, for those wanting a focused approach on industrial applications and indoor navigation, ViewAR stands supreme. The world of AR is at your fingertips, choose wisely.
